Hilal Retail Brands is led by an experienced management team with deep expertise in restaurant operations, retail, and brand scaling driving the company’s direction with a clear focus on execution, disciplined growth, and long term expansion.
Follow our journey as we expand
across Pakistan.
Stay updated with the latest developments from Hilal Retail Pakistan.
Store openings
New store milestones
Highlights as the network grows into new cities.
Growth milestones
Reaching new scale
Key moments in the company’s expansion story.
Brand campaigns
Campaigns & updates
News and stories from across the platform.
Faisal Munshi
At Hilal Retail Brands, we believe retail is about much more than opening stores or introducing international names into the market. It is about creating experiences that customers trust, building brands that become part of everyday life, and raising the standard of retail in Pakistan.
Our journey has always been driven by a simple belief: when you combine global expertise with a deep understanding of local consumers, you create something truly meaningful. Every brand we bring to Pakistan is carefully selected, every partnership is built for the long term, and every customer interaction is an opportunity to deliver excellence.
As consumer expectations continue to evolve, so does our commitment to innovation. We continuously invest in people, technology, operational excellence, and customer experience to ensure that our brands remain relevant, accessible, and loved by the communities we serve.
None of this would be possible without the dedication of our teams, the confidence of our partners, and, above all, the trust of our customers. Their support inspires us to keep growing, exploring new opportunities, and setting higher benchmarks for the retail industry.
As we look toward the future, our vision remains clear: to become Pakistan’s most trusted retail and franchising company, introducing exceptional global brands while creating lasting value for our customers, our partners, and our people.
Thank you for being part of our journey.
Hilal Retail Brands is supported by a leadership team with significant experience
across operations, retail, supply chain, and scaling high-growth businesses.
Salman Hussain
General Manager - Marketing
What excites me about Domino’s Pakistan is the pace, the ambition to become number one in the category, and the freedom to experiment. My focus is to build a marketing engine that is data-led, creative at its core and genuinely exciting to be part of.
Khizer Waqar
Chief of Staff
Domino’s Pakistan offers the pace, ambition and opportunity to make a tangible impact. The people who thrive here stay curious, embrace change, collaborate across teams and take ownership of the outcomes they want to create.
Sheeza Anwar
Head of Quality Assurance, IRD & Production
At Dominos, I am passionate about building strong food-safety cultures, developing people, improving processes and turning innovative food ideas into consistent, scalable products that customers can trust.
Umair Shabbir
Group Head - Information & Digital Technology
Technology creates the most value when it solves real business problems. At Domino’s our focus is to build accountable teams, simplify complexity and ensure every digital investment is connected to a meaningful business outcome.
Abdul Karim
Head of Internal Audit | ACCA (UK)
At Domino’s Internal audit should do more than identify gaps. It should strengthen decision making, build accountability and give teams the controls and insight they need to perform with confidence.
Mohammad Ali
General Manager - Administration & Corporate Affairs
I love working at Domino’s where we get to bring ideas, take ownership, embrace challenges and keep learning. Strong organizations are built when people are trusted to contribute, collaborate and make a meaningful difference.
Abdul Fatah
General Manager / Head of Supply Chain
What excites me most about Domino’s Pakistan is its fast-paced, customer-centric culture and the way innovation, teamwork and accountability come together. I believe our people are our greatest competitive advantage: when empowered teams unite around a shared purpose, we turn challenges into opportunities and consistently deliver extraordinary results.
M. Owais Moeen
Head of Human Resources
At Domino’s we believe we aren’t just a pizza business; we are a people business. The success of our Company is founded on our commitment to helping our people ‘grow and prosper’, and we do this by investing in capability development of our people to be successful. Our work culture heavily focuses on accountability, speed, ownership and fun with a commitment to safely and responsibly serving our customers.
